Ep. 472: How Beauty Brands Maximize Social Selling, with Julian Reis of SuperOrdinary
Fat Mascara
00:00
The Emotional Connection of Beauty Products
Superordinary was one of the pioneers in the live streaming space. The younger generation is very eager to discover new products, she says. But sometimes they don't like the scent or fragrance and won't purchase it. "It's a really interesting way for us to collect data"
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