B2B Growth cover image

Buying a NYC billboard to get in front of a prospect

B2B Growth

00:00

Offline Marketing Innovations at Events

Exploring the blend of offline marketing strategies with digital tactics, this chapter delves into unique activations at events, like PS5 gaming sessions, fruit cutting stands, and live performances, showcasing how Audience Plus stood out. The speaker emphasizes the impact of combining real-life experiences with digital engagement post COVID, drawing inspiration from successful B2C marketing approaches.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app