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#73: Taylor Schulte – Creating a winning content marketing strategy for a professional services business
Creator Science – Learn from today's top content creators
Is There a Friction in Schedule Calls?
There's some friction in this process, and the friction is intentional. A lot of web sights will just have a call to action button that goes straight to a phone call. So by clicking on that button, you're now going to get a little bit more information about us. But i'm also trying to weed people out, because, jay, if you're not over 50 and need of retirement planning and you don't have a million dollars or more, then we're not wasting your time.
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