Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast cover image

[BEST OF] How to Experiment Quickly & Find HUGE Wins (5 Steps)

Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

CHAPTER

Is There Anything You Can Do About It?

This is the number one tactic that most people use were too lazy to set up good analytics. Of course you can use tools like Hotjar. Hunter user recordings are fantastic for this. I would watch between 100 to 1000 user recordings at five times speed. And my brain would do the correlation analysis and start to spot some patterns. It works. This is a lot of the stuff we teach as well. You do the same thing, but with qualitative data. We call it Sunday data science.

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