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“The easiest way to lose potential subscribers is to make them work too hard to understand what they’re signing up for.”
(Watch this episode on YouTube -->)
We sent out the call to get your newsletter roasted. Over 20 listeners submitted their newsletters.
And today we're roasting the first one: Craftsman Films
Shout-out to Daren Smith of Craftsman Creative and Craftsman Films for being our first guinea pig with this experimental episode.
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KEY TAKEAWAYS
- Why we're doing a newsletter roast & how you to submit yours
- Roasting Daren’s newsletter landing page—what *not* to do with yours
- The thank-you page mistake that might be costing subscribers
- Breaking down the welcome email—what works, what’s missing
- A surprising tagline Daren should be using everywhere
- The power of storytelling and why Daren should lean into his expertise
- Social media strategy: what he's getting right and what could be better
- Final takeaways: How Daren (and you!) can optimize your newsletter experience
- ...and more!
LINKS MENTIONED
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OUR NEWSLETTERS
Subscribe & Leave a Review:
If you found this episode valuable, take a second to rate and review us on Apple Podcasts or Spotify! It helps more newsletter creators find the show. Plus, if you submit a review, you’ll get priority for your own newsletter roast!
Thanks to Tim Forkin for editing these episodes.