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Episode 267: Content Testing with Erica Jorgensen
UI Breakfast: UI/UX Design and Product Strategy
How to Test Your Most Important Content
The most important part of your website is often not your homepage. It's often a couple layers deep as a landing page or a description of your product. Figure out if there's something that you're launching fresh, something brand new and ripe for content testing. You don't want to just get a user zoom account and jump in right away. If you start doing content testing, you're going to hear from people around your company who want it more of that thing.
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