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Lululemon Athletica: Chip Wilson

How I Built This with Guy Raz

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The Slow Burn of Lou Lemon

Lou Lemon launched his clothing line in 98. He says the business was slow at first, but it took off when he left to run West Beach skateboard store. The company eventually went bankrupt after a wholesale deal with a sporting goods company that led to him being let go before Christmas time. "If that wasn't for that fifty thousand dollars, we never would have been able to finish our store"

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