How Long Did It Take to Launch the Lyft App?

In the middle of 2012, over a three week period, the team moved incredibly fast to build the app. It was probably the second half of 2012 where we, you know, it started to take off. We sold Zimride to Enterprise Rantacar and retained the entire team and went all in on Lyft. But that was a really, in many ways, a tough moment because we had worked for four or five years on Zimride.