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21min chapter
SERP’s Up | Holistic Approach to SEO
SERP's Up SEO Podcast
Embracing Holistic SEO Strategies
The chapter explores the concept of holistic SEO, advocating for a comprehensive approach that considers on-page, technical, and content aspects. It emphasizes the significance of engaging on multiple platforms beyond search engines and aligning with diverse user behaviors for effective user discovery. The speakers discuss the evolution of Google's algorithm towards a holistic understanding of online entities, stressing the importance of creating rich information networks and leveraging AI tools for optimization.
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