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175 - The Catch-22 of Attribution | Tom Wentworth

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Sales and Marketing Are Not the Same Thing, Right?

There are a very few c r os that i think can do sales and marketing. They just don't have the d and a to make the kinds of investments it's going to take. For you, i think you want true expertise on both sides. At the executive level, yes, there thes are different jobs with different time frames. Andi thinks i's, it's like four, i would be a horrible sierra. I would forecast everything. I would have happy years. Oh, every deal my pipe an, of course, that's going to close i talk to the buyer. Let's get some really great pens out for our next trade show, asom.

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