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8min chapter
Selling To The Affluent
Dan Kennedy's Magnetic Marketing Podcast
Connecting with Affluent Clients
This chapter explores the psychology behind purchasing premium goods, focusing on the value-driven decisions of affluent consumers. It highlights effective marketing strategies, such as storytelling and participatory charity events, to engage wealthy clients and foster meaningful connections.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode