S3 E03 - Insights Driven Content Strategy | Peter Walker - Head of Insights @ Carta
Stacking Growth | The B2B Marketing Podcast
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How Do You Get Started in Product Marketing?
Carl: Walk us through kind of the history of your experience, your persona and profile. Why it's unique or important for this role? Then maybe tooling, how to get started, the technical. Carl: I was working at a small startup back East called Public Relay. And what we did was media intelligence for the Fortune 500. So that experience where you're just kind of in it every single day is invaluable.
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