4min chapter

Marketing Against The Grain cover image

OpenAI Made A HUGE Mistake! Sora Launch + Product Review

Marketing Against The Grain

CHAPTER

Exploring AI's Creative Potential and Marketing Impact

This chapter explores the capabilities and drawbacks of AI creative tools, such as Sora, emphasizing their appeal in casual contexts and utility in prototyping. It also underscores the necessity of effective marketing in managing expectations and the transition of AI applications from simple entertainment to valuable business assets.

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