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Cold Calling - Steal this formula if you hate making mediocre cold calls with Belal Batrawy

Outbound Squad

CHAPTER

How to Get People Talking in the First 20 Seconds of a Call

You can get the person you're cold calling, talking in the first 20 seconds. You are setting yourself up for massive success, massive success. The goal is to get them talking about who themselves. Then there's this moment where they say something, you're going to respond and trade your cleverness for bewilderment. There's so much power in that. It takes a lot of thought and consideration how to nail the next 15 to 20 seconds.

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