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18min chapter
E15: Your Live Strategy & Efficient Touring w/ CAA's Akin Aliu
How to Build a Sustainable Music Career and Collect All Revenue Streams
Navigating the Music Industry as an Artist and Manager
This chapter explores the differences between managers and agents in the music industry, focusing on an agent's analytical approach and the necessity for artists to be career-focused, unique, and well-supported. It highlights securing tour opportunities through relationships, branding, and persistence, as well as making strategic decisions about opening acts and tour logistics to optimize profits. The discussion also covers evolving revenue streams like VIP packages, leveraging live show recordings, collecting fan data, and the importance of sustainable touring practices for long-term success in the industry.
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Discover
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Listen to the best highlights from the podcasts you love and dive into the full episode