4min chapter

Let's talk branding cover image

Brand marketing in B2B-land with Gwen Lafage

Let's talk branding

CHAPTER

Introduction

Exploring the significance of aligning data and business impact in B2B brand marketing through an interview with Gwen LaFash, the VP of brand at Cinch. Gain insights into Gwen's role, daily tasks, team collaborations, and strategic projects for brand enhancement.

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