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3min chapter
Unscripted Ranting: NOT ALL PRODUCTS DESERVE AD SPEND
Tactical & Practical
The Importance of Product Analysis in E-Commerce Strategy
This chapter highlights the need to identify which products play a crucial role in customer acquisition and retention. It emphasizes understanding customer lifetime value and contribution margins to prioritize high-value customer relationships for long-term brand success.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode