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10min chapter
How Marketing Can Change Your Mind
The So What from BCG
The Power of Technology in Targeting Audiences
This chapter explores how technology has revolutionized the way brands reach and connect with their target audiences, providing opportunities for new and small brands to compete on a larger scale. It also discusses the challenges of obtaining high-quality data and the importance of marketers being analytical and running tests.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode