
Bumble: Whitney Wolfe (2017)
How I Built This with Guy Raz
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Empowered Beginnings: The Bumble Story
This chapter explores the creation of Bumble, a dating app designed to empower women by allowing them to initiate conversations. The founders discuss their innovative approach to matchmaking, the unique challenges they faced, and the marketing strategies that helped them gain traction. Additionally, they reflect on the broader implications of the app for women's empowerment and the continuing commitment to enhancing user safety and community.
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