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013: Why You Should Build a Personal Brand with Paul Jarvis

Nathan Barry Archive

CHAPTER

Creating an Online Course as a Free Giveaway and the Drawbacks of PDFs

This chapter discusses the disadvantages of giving away PDFs as freebies, highlighting their impersonal nature, sales pitch inclusion, and tendency to be skimmed. Instead, the hosts suggest creating a short online course as a more effective alternative, utilizing software like Kajabi to easily create and upload training videos.

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