Why every company wants a podcast now
Decoder with Nilay Patel
The Evolving Landscape of Podcasts
This chapter examines the rising interest in podcasting from capital firms and CEOs, presenting it as a tool for personal branding and marketing. It discusses the challenges faced by new podcasters in a competitive environment and the merging identities of audio and video content. The conversation highlights the shifting definitions of podcasts, emphasizing the need for adaptation in content creation to engage modern audiences effectively.
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