I'll Drink to That! Wine Talk cover image

29: Kevin McKenna

I'll Drink to That! Wine Talk

00:00

Is It Against the Idea of Luxury Marketing, of Wine?

Is it against the idea of luxury marketing or life style wine to have an idea of, oh, i really believe in this? I think it's a certain close mindedness that we're experiencing on a not just in the wine industry, but as a country and as a culture. Are people who are not used to the flavors of these wines easily gravitate towards them,. Or is there sometimes some resistance to the kind of difference? It depends n how er, how much in your face. There's certain wines that, you know, i will never, i believe will never be a popular taste.

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