Nudge cover image

How adverts use psychology to win you over

Nudge

00:00

Psychological Tactics for Effective Advertisements

Learn about successful strategies for creating compelling advertisements such as creating scarcity, using anchors, incorporating questions in ad copy, and leveraging the generation effect for increased brand memorability.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app