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Caroline Guo - Head of Growth at HashiCorp - How To 2X Pipeline & User Acquisition In 1.5 Years

The Growth Hub Podcast

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How Hashikr Doubled Its User Acquisition and Pipeline

Hashikr doubled all those numbers, including user acquisition and pipeline. So what were the main factors that enabled you to hit those numbers and get those results? Yeah, so to a certain extent, I think we had a really great base to work with in that there's a lot of value existing in the Hashikr brand. And if you stripped out like growth marketing from this as a whole, I'm sure that just based off of organic growth, you'd see some pretty stagnant numbers.

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