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1- Trent Huon @IDEO: Not thinking about business is bad design
d.MBA
Getting to Know Your Business as a Designer
The ideal place in the project is like if your designer working in a company that this may be further down the innovation line. And you can always talk to the product managers inside the company. Rit, so thereis always a client or someone like a p m, or whoever liking the companywo you can go and talk to. So then that transition from we had that front end of innovation into more of the am the making of the more maybe it's a bit early, but like the scaling end of innovationit's hopefully a lot smoother.
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