Stacking Growth | The B2B Marketing Podcast cover image

S3 E15 - Paid vs Organic Media Strategy | Carl Ferreira & Kaylee Edmondson

Stacking Growth | The B2B Marketing Podcast

CHAPTER

The Importance of Clarifying Questions

Almost all of these ebb and flow. Doesn't necessarily mean we'll ask them in that order. All have follow-ups because they have to, right? If I assume that your Kanban view and your pipeline is like, you know, changing your world, I can interpret that as something that's completely different than what you meant it. So we've got, why did you buy? What problem were you looking to solve? What use a risk question or what were you most afraid of? What's your favorite part of the product? The last two are what has changed the most since you bought the product?"

00:00
Transcript
Play full episode

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner