4min chapter

Outbound Squad cover image

Kevin Dorsey on modern SaaS sales leadership

Outbound Squad

CHAPTER

Introduction

The primacy effect is the tendency for an individual to show enhanced memory for items presented at the beginning of a list, versus the middle or the end. Think about when you're presenting something to a prospect, always put the most compelling option first. It's the one they're most likely to remember. So we're going to get into sails leadership, which is a really interesting topic. And on this podcast, we talk a lot about outbound we talk about things for rips hume especially. But i'm really excited for this conversation because, as our guest is going to talk about as well, the sales leaders,. They on't relly get a lot of training, geing

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