16min chapter

The Ruffian cover image

How Did Politics Get So Weird?

The Ruffian

CHAPTER

Culturenomics: Shifts in Political Landscape

This chapter explores the concept of 'culturenomics,' examining the intersection of culture and economics in British political history, particularly focusing on the 1992 general election. It analyzes the evolution of voter alignment and party dynamics from 1997 to 2015, including the impacts of events like the 2008 financial crisis and Brexit. The discussion highlights the growing significance of cultural values and education in shaping modern voter behavior and political strategies across Western democracies.

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