Episode 66: Jeff Eaton - The importance of observability in assessing content
The Content Strategy Podcast
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Navigating the Content Landscape
The chapter explores the challenges organizations face in creating and managing content to stand out in a crowded digital environment. It discusses the increasing pressure on content production, the intense competition for attention, and the crucial role of content in fostering connections. Emphasis is placed on the importance of strategizing content creation, leveraging produced materials efficiently, and the crisis of observability in assessing content performance.
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