The Importance of Local SEO for Service Providers

Jeff Lerner is the founder and CEO of Entre Institute, a platform that teaches people how to build business’ and make a living in non-traditional ways. Which makes sense, because when he was a kid he dropped out of high school and taught himself jazz piano to pay the bills. Eventually, he traded the piano keys for a keyboard, started his own affiliate marketing business and dug himself out of insurmountable debt—about $400K to be exact. Thanks to Gusto for sponsoring this episode. gusto.com/futur

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