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5min chapter
#105 - Stratégie de contenu pour SaaS B2B - Le playbook 2024 pour générer du CA, avec Pierre Herubel
SaaS Club
Recherche et Stratégies dans le SaaS B2B
Ce chapitre explore l'importance d'une recherche de données continue pour suivre les tendances du marché des SaaS B2B. Il met en avant un cadre stratégique en cinq couches, insistant sur la nécessité d'adapter le contenu à l'évolution des comportements des consommateurs et aux changements technologiques.
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