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Be an evangelist for authenticity, with tech veteran Guy Kawasaki

Masters of Scale

CHAPTER

Tech Journeys and Innovative Strategies

This chapter chronicles the transformative journey of a tech veteran from Hawaii to California, detailing their early experiences that shaped their career in the industry at companies like Apple. It emphasizes the importance of relationships, adaptability, and the unconventional paths that lead to success in technology. Additionally, the chapter discusses key strategies for fostering innovation within large organizations and the value of authentic product advocacy.

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