7min chapter

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Who Is Going to Win the 2024 U.S. Elections? | Henry Olsen

Hidden Forces

CHAPTER

Media's Impact on Voter Engagement

This chapter explores the evolving media landscape's influence on the U.S. elections, particularly the rise of alternative media and its effects on voter behavior. The discussion emphasizes the challenges political campaigns face in mobilizing undecided voters amidst a largely partisan audience, advocating for a balanced approach to energize established supporters while appealing to the undecided.

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