The Growth of the Running Industry
Marathon Training Academy
00:00
Exploring Growth and Trends in the Running Industry
This chapter emphasizes the urgency of registering for an upcoming marathon while featuring a prominent guest from the running industry. The conversation explores the evolution of the running community, touching on key trends and the guest's personal impact through her journey in running.
Transcript
Play full episode
In this episode we speak with Christina Henderson about the current state of the running industry and trends that are bringing more people into the sport. Brands today are focusing on: localism, sustainability, digital integration, and experiential retail. What does that mean for you as a consumer of running-related products and culture?
