The Full Ratchet (TFR): Venture Capital and Startup Investing Demystified cover image

329. The $8.3T Opportunity in Procurement, How to Sell to the Fortune 500, Building a Bottoms Up Culture, and Mastering Cold Emails (Kevin Frechette)

The Full Ratchet (TFR): Venture Capital and Startup Investing Demystified

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How to Write a Coldemal Like No Other

Tate Damme: Being realistic about that the thing goes a long way. The more personal you make your pitch, the better it will be for potential customers. Don't waste time talking to people who are not interested in hearing from you. Be honest with yourself and don't over-promise what you can get away with.

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