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Stanford d.school: How to Design a GREAT Story?

CXOTalk: Leadership, AI, and the Digital Economy

CHAPTER

Design Thinking and Storytelling

This chapter emphasizes the significance of design thinking in both physical and digital products, illustrating how design decisions shape user experiences and societal impacts. It also explores the power of storytelling in organizational communication, highlighting its role in fostering connections and the importance of future-oriented narratives in inspiring business leadership.

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