The Future of Triathlons: Community and Technology

This chapter explores the evolution and future of endurance sports, particularly triathlons, with a focus on technological advancements and enhancing the athlete experience. It also highlights the community spirit within triathlons, the significance of iconic event locations, and the growing participation through multi-sport festivals. Additionally, the discussion touches on the financial implications for local communities and the crucial role of media in promoting athlete narratives and increasing public engagement.