Conversion Rate Experts Podcast cover image

With Rand Fishkin from Moz: Our mistakes. And how conversion affects SEO.

Conversion Rate Experts Podcast

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The Dilemma of Aesthetic vs. Functional Web Design

This chapter explores the tension between prioritizing beautiful website design and ensuring functional usability, especially in terms of conversion rates. It emphasizes the need for agility in design to facilitate ongoing improvements without being obstructed by complex aesthetics.

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