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Navigating the AI Revolution in Government Sales and Marketing with Natalie Lambert

Sales Game Changers | Tips from Successful Sales Leaders

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Harnessing AI in Government Sales

This chapter delves into how Artificial Intelligence can optimize the government buyer's journey, highlighting an upcoming event that merges government insights with AI technology. It emphasizes the transformative role of AI in sales and marketing strategies, offering tools to create detailed buyer personas and enhance stakeholder communication. The discussion also introduces various AI tools and the concept of AI specialists for marketers to tailor their strategies effectively.

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