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How to Plan Content for Live Ops | Barak David, COO Murka; Drew Levin, Lead PM Zynga; Jeff Witt, Co-founder Storm8 and Funzio

Deconstructor of Fun

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Legendary, Versus, and Legendary Aren't Doing a Very Good Job of LiveOps

Legendary, you know, at least was doing really well with that two or three years ago. I have not stayed on top of what they're doing. They seem to feel that more engagement is better than trying to actually boost their monetization. And I think they set themselves up so they could probably implement some unique events that I think could monetize pretty well but they are not for whatever reason.

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