How Tupperware took over our homes, with Decoder Ring
Planet Money
00:00
The Tupperware Revolution: Sales, Women, and Community
This chapter explores the cultural phenomenon of restocking videos and the historical significance of plastic storage containers, tracing their roots back to Tupperware. It highlights the innovative sales strategies used by women, particularly during Tupperware parties, that not only empowered them but transformed household product sales into a social event. Through the story of a determined woman from South Georgia and the visionary Earl Tupper, the chapter illustrates the profound impact of community and femininity in consumer culture.
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