Coachella and the Changing Music Festival Hierarchy
The Town with Matthew Belloni
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The Evolution of Music Festivals
This chapter explores the changing dynamics of music festivals, with a specific focus on Coachella as a key example. It analyzes how artists use these events for branding and reaching younger audiences, while also discussing the impact of genre diversity in festival lineups. Additionally, the chapter ranks notable festivals and highlights current trends, including the influence of nostalgia on audience engagement.
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