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The Calculus of Fun (Ep. 3)

Gamecraft

CHAPTER

Jamdhat - What Is It All About?

In mid-2000, I quit my job as head of studios at Activision. At that point, it was one of the best jobs in the video game business. And I went to e-companies, which had just formed a joint venture between Sprint PCS and themselves. They were basically going to get them to start making games for this new mobile internet. We got started in earnest in early 2001.

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