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Episode 21: Time CEO Jessica Sibley on removing the paywall and diversifying revenue

Marketecture: Get Smart. Fast.

CHAPTER

The Importance of Being a Trusted Legacy Brand

Time's new CEO says the company is in a "crisis of trust right now" Time has been at the top of UGOV study on trusted legacy brands, he said. Diversified sources of revenue are key to time's future success, Cevallos added.

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