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Rapid Response: The truth about what we watch, with Nielsen’s David Kenny
Masters of Scale
Is There a Need for Independent Measurement?
A lot of big te companies have historically relied on self reporting, youtube, net, flick, amazon and so on. And we do see some traditional meeting companies, and we see among them sort of pursuing their own measurement. So re all going to have to come along to tis you said in in another open letter, measurement cannot come from self interested parties who are measuring themselves.
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