#107 - Prospecting at scale without compromising personalization (Alan Shen, Data Account Executive @ Pave)
30 Minutes to President's Club | No-Nonsense Sales
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How to Use Salesforce Activity Logs to Improve Your Prospecting Process
Alan: One thing that a lot of teams do is they have their SDRs trolling the activity logs. If you've been in business for a long time, sometimes an SDR will have to scroll for one account through six years of cold emails every 30 days. Alan: Now you can literally just look at every reply that you have ever gotten from a customer and skim the cream off the top.
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