2min chapter

30 Minutes to President's Club | No-Nonsense Sales cover image

Playbook: Top 10 moments that change the way we sell

30 Minutes to President's Club | No-Nonsense Sales

CHAPTER

How to Drive 80, 20 Lines

The point of diminishing returns is the line where your 20% of your work has produced 80% of the results, stop there and move onward. If you see the CMO at your account that you've been prospecting, make a timely LinkedIn post promoting a problem that you solve. Do not wait until the next step in your cadence to pick up the phone and call them.

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