This chapter explores the growth of social media platforms, challenges in reaching Premier League audiences, and the potential impact of generative AI on content workflows. The speakers express interest in AI implementation but currently focus on simpler digital strategies.
SPORTS GEEK REPLAY (from Nov 2022 - 311). Jamie King, Marketing Director at Nottingham Forest FC discusses his current role at Nottingham Forest FC, where he is focused on digital transformation and lifting digital results on the big stage. Additionally, he chats about his experience with the NFL and how he worked to develop a fan base for the NFL in the UK. Show notes - https://sportsgeekhq.com/podcast/jamie-king-nottingham-forest-fc