The Product Podcast cover image

Chapter 2 Strategically Understanding a Company - The Product Book

The Product Podcast

00:00

Building Pay Roll Software for Small Businesses - Who Are Your Personas?

Business travellers are there to work, not feel like a local. They care more about service than connecting with the host. You'll also want to insure your personas a line with what your product does. Not everyone buys or starts using something new at the same time. A henrietta high school student persona doesn't care about the reviews feature on business pages,. But a business that created a facebook page certainly does.

Play episode from 19:39
Transcript

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app