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4min chapter
How to Solve Your Digital Marketing Attribution Problem Once and for All
Perpetual Traffic
Navigating Digital Marketing Attribution
This chapter explores the challenges of digital marketing attribution, particularly with performance max campaigns aimed at new customer acquisition. Through real experiences, it reveals the pitfalls of automated systems and emphasizes the crucial role of analytics in optimizing marketing strategies and understanding customer interactions.
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AI-powered
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode